Brand:

Reference implementation

Design System

Architecture overview for the multi-product token system: typography, color, shadows, icons, and product theme previews. For individual CSS variable values, see the Tokens page →

Product theme:

Typography

DM SansBody / UI labels / navigation--font-dm-sans
xsMeta / label / caption text
smThe quick brown fox jumps over the lazy dog
baseBody copy, card descriptions, secondary content
lg / mediumSection headings and panel titles
2xl / semiboldPage headline, product name
Instrument SerifDisplay / hero / editorial headings--font-instrument-serif
2xl italicForm follows function.
3xlLess, but better.
4xl italicGood design is as little design as possible.
Bricolage GrotesqueDisplay alternative / product names / bold UI--font-bricolage
2xl / 600Display heading
3xl / 700Bold product name.
4xl / 800Hero statement.
Geist MonoCode / token names / paths--font-geist-mono
sm / 400--sh-color-primary: #111111; /* brand black */

Color

DesignMD uses a monochrome base with a single orange interaction accent. Full CSS variable docs on Tokens →

Black

#111111

Primary / brand / text

White

#ffffff

Background

Surface

#f8f8f6

Card / input background

Border

#e5e5e5

Borders, dividers, separators

Muted

#6b7280

Secondary copy, placeholders

Upvote

#f97316

Vote / interaction accent

Shadows

shadow-sm

Cards, inputs

shadow-md

Popovers

shadow-lg

Modals, dropdowns

shadow-xl

Floating panels

Icons

UI icons from lucide-react — subset used across Itmeo products.

X
Bookmark
Loader2
Search
Trash2
MessageCircle
Moon
Sun
Plus
Check
ChevronUp
ChevronDown
ArrowRight
ArrowLeft
ArrowUpRight
AlertCircle
AlertTriangle
Settings
LogOut
Share2
Download
Copy
Bell
Monitor
User
Users
Upload
TrendingUp
Sparkles
Star
MoreHorizontal
ExternalLink
Eye
EyeOff
Mail
Menu
Lock
Pencil
FileText
CheckCircle2

Brand Icons

Brand logos from simple-icons SVG paths — used in DesignMD's BRAND_ICON_MAP for catalog card thumbnails. Resolution walks domain parts to match company logos.

Vercel
Figma
GitHub
Stripe
Notion
Linear
Discord
Tailwind
Supabase
Framer
Anthropic
Webflow
Jira
Miro